Starting a boutique at home
✅ Steps to Start a Home Boutique
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Choose Your Niche
- Ladies wear (saree, suits, kurtis, gowns)
- Kids wear
- Party wear / designer wear
- Casual & daily wear
- Tailor-made / customized dresses
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Investment & Setup
- Small room/space at home (neatly decorated)
- Sewing machine (if tailoring also)
- Fabric stock or ready-made dress collection
- Display racks, hangers, mirror, good lighting
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Suppliers & Material
- Contact wholesale cloth markets in your city
- Use online B2B platforms (IndiaMART, TradeIndia, Meesho, Glowroad)
- Tie-up with local tailors/designers if you don’t stitch yourself
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Marketing & Advertising
- Word of mouth (friends, relatives, neighbors)
- WhatsApp / Instagram / Facebook pages with dress photos
- Offer discounts for first buyers
- Take part in small local exhibitions or fairs
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Customer Service
- Keep trendy but budget-friendly collection
- Provide alteration and fitting service
- Offer home delivery in your nearby area
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Growth Ideas
- Start taking online orders
- Introduce seasonal offers (festivals, weddings)
- Add accessories (dupatta, jewellery, handbags) to increase profit
- Slowly expand from home to a small rented shop
✅ Benefits for Housewives
- Work from home without disturbing household duties
- Low investment, high profit margin (30–60% in clothing)
- Creative satisfaction
- Chance to become financially independent